An Idea Developed from First-Hand Experience

LinkSyncSell

The First Hurdle

After launching on Shopify, one of the first challenges we encountered was tracking inventory. We had no proper system - just Google Sheets - to monitor what was in our warehouse and manage product availability on our site. It was manageable at first, but far from scalable.

Expansion Brought More Headaches

When we expanded to Amazon, and later to other marketplaces, each platform had different formats, requirements, and rules. Listing products was always a tedious, manual process. Monitoring and optimizing several platforms throughout each day for issues, changes in sales velocity, and opportunities was a heavy lift.

LinkSyncSell

Growth Came With Growing Pain

As revenue scaled, the manual work multiplied. We built custom spreadsheets to predict demand, synced images and pricing across platforms by hand, and still missed out on revenue from stockouts or outdated listings. Running sales promotions was a major challenge—manually launching sales across several channels, often at midnight with no automation in place.

We Built What We Needed

As revenue and SKU counts grew, we built deeper reports using accounting data and COGS to fine-tune pricing—but the effort was massive. Staying competitive required an analyst, designer and content writer, luxuries that most eCommerce brands don't have.

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